Backable CEO Incubator — Launch Dashboard

Masterclass → Cohort 1 (starts Aug 4, apps close 7/31) · generated 2026-07-01 21:14 UTC · funnel counts are Meta-pixel (ad-attributed)
$961
Ad spend (campaign to date)
since 2026-06-24
50
Masterclass signups — ads
$19 per signup
104
Masterclass signups — total
Kajabi, as of 2026-07-01
6
Applications
6 active in pipeline
0
Enrolled (goal: 20 by 7/31)
20 seats open

Ad funnel (Meta pixel)

Masterclass page views
266
Masterclass signups
50
Apply started
0
Applications submitted
0
Landing page views: 271 · link clicks: 330

Ads by spend

AdSpendSignupsCost / signup
ADclip6 - Mark Intro$73243$17
ADclip10 - The Bottleneck$892$44
ADclip1 - Two Founders$614$15
ADclip7 - It's Not Strategy$320
ADclip4 - What Makes a Founder Backable$241$24
ADclip6 - Mark Intro - Copy$100
ADclip11 - The Vacation Test$60
ADclip8 - Backable Isn't What You Think$40
ADclip10 - The Bottleneck - Copy$20
ADclip5 - Founder Puberty$20
ADclip9 - The Symptoms$10
ADclip4 - What Makes a Founder Backable - Copy$00
ADclip5 - Founder Puberty - Copy$00
ADclip1 - Two Founders - Copy$00
ADclip11 - The Vacation Test - Copy$00
ADclip9 - The Symptoms - Copy$00

Application pipeline

ApplicantCompanyAppliedStatusNotes
Julie Letizia
julie@drinkbenny.com
Benny ($1–5M, team 2–5)2026-07-01Call BookedCall w/ Joshua Thu 7/2 12:30pm PT (invite sent). First-time fundraise underway. (Form submitted twice — one application.)
Billy Grady
billy@kavahaven.com
Kava Haven ($5–10M, team 2–5)2026-07-01NewApplied 7/1 2pm PT — no reply sent yet. Kava-based alcohol alternative, co-founded with partner Grace 4/2024. Tried EOS, struggled with rollout.
Yair Tygiel
yair@drinksunboy.com
SUNBOY ($5–10M, team 6–15)2026-06-30Call BookedCall w/ Joshua Tue 7/7 2pm PT (invite accepted). Mark: 'GREAT application, ideal fit!!' Raising $10M; H-E-B + Chevron rollouts.
Dane Harvey
dane@numuti.com
Numuti (<$1M, team 2–5)2026-06-29ReviewingOn hold per Mark (6/30): early-stage / fundraising-tactical, 'give it a week and see who else we get.' No reply sent to applicant yet.
Jomaree Pinkard
jomaree@vimfiber.com
Vim Fiber (pre-launch, <$1M, team 2–5)2026-06-25Call DoneCall w/ Joshua 7/1. Soft commit — pending a conversation with Mark re: potential investment. Ex-VC fund lead, launching as CEO.
Jessie Barter
jessie@chargerventures.com
Charger Ventures ($1–5M, team 2–5)2026-06-20Offer SentSoft commit at $12k. Call w/ Joshua done 6/25; call with Mark week of 7/6. Onboarding page + 3x$4k Stripe plan sent — awaiting payment (run finalize-jessie-installments.py after she pays).

Gojiberry LinkedIn outreach

1,435
Contacts sourced
67
In outreach sequence
72
Invites sent
49 accepted (68%)
40
Messaged
19
Replied
10 unread in inbox
Campaigns: WARM outreach (active) · COLD outreach (active) · reply threads in unibox: 20